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Meet the Passionate Pet People at Woofie’s® of Greater Wilmington
As a loyal Woofie’s® client for over 15 years, Lisa Miller knew first-hand the value of our services and wanted to learn the inner workings of the business so that she could help other pet owners just like her. After asking a fellow franchisee for support, she began her exciting journey into business ownership with a top pet care company in Leland.
With a background in sales, marketing, and finance, Lisa has a wealth of knowledge and business acumen. She previously managed a group of people in the mortgage industry and navigated large territories. However, as a successful businesswoman and a caring pet owner, she discovered that she didn’t always have the time for her cherished animal.
“Trying to run a business and walk or groom at the same time can be too much and overwhelming,” she said.
Combining her love of animals and leadership experience came naturally to Lisa because she has been an animal lover her entire life. She is currently the proud pet mom of Hershey, a Chow/Akita/German Shepherd mix. Customers in Leland will become very familiar with Hersey as his adorable face is prominent on the new Woofie’s® mobile pet spa van.
A Pet Care Franchise with Philanthropic Ties
Lisa’s love for helping others doesn’t stop with the exceptional services she and her team offer local customers. She personally donates monthly to St. Jude’s Hospital, Shriners Hospital, and various breast cancer and veterans’ organizations.
As a community member, Lisa is always finding ways to connect with her neighbors and give back. During the Christmas holiday, she and a friend built a charity photo wall in front of her home for those who wanted to take a Christmas photo and donate to a local pet rescue.
A Unique Full-Service Pet Care Business Making a Name for Itself
One of the things Lisa believes will set her business apart is her diligence in finding the right people to care for local pets. She is adamant about hiring professionals who don’t see Woofie’s® services as “just a walk” or “just a grooming session.” To ensure this, her employees will undergo extensive training.
Additionally, clients will have access to various technology that:
- Allows them to see when a dog walker, pet sitter, or pet stylist checks in and out
- Maps a pet professional’s location using GPS while visiting
- Let a pet owner see if they got the full time they paid for
- Gives a pet owner updates with a journal of the visit and a sweet picture of their pet