Woofie's of Grand Rapids Change Location
Leading the Pack Since 2004
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About Your Pet Care Partner in Grand Rapids, MI

At Woofie's of Grand Rapids, we're not just a pet care company; we're a family-owned business dedicated to delivering unparalleled care to your beloved pets. Led by Jennifer Ayers, a passionate advocate for pets and a fifth-generation Michigander, our journey into the world of pet care is deeply rooted in a genuine love for animals and a commitment to serving the Grand Rapids community.

From Corporate to Compassionate Pet Care

Jennifer's path from business school to the corporate world offered her a unique perspective on creating great workplaces. Here, she recognized the value of exceptional customer service built on a foundation of satisfied and motivated team members. This realization led her to Woofie's®, where a personalized approach to compassionate pet care is a mainstay.

Building Trusted Relationships

Jennifer and the team believe that pets enrich our lives immeasurably and deserve to be cherished and cared for with unwavering love and attention. She saw the opportunity to create something special for families in Grand Rapids and to build trusted relationships centered around the well-being of your extended family.

Woofie's of Grand Rapids is also dedicated to giving back to the community that has been so welcoming. Jennifer actively volunteers at Second Chance Cats of West Michigan, a nonprofit shelter providing care, help, and love to needy felines. This commitment to local community involvement reflects the team’s passion for ensuring that all pets receive the care and attention they deserve.

As such, we invite you to be a part of our extended family and experience the warmth, compassion, and personalized care that defines Woofie's of Grand Rapids.

Call us at (616) 207-2161 to join our pack today!


  • Headshot of Jennifer
    Jennifer Franchise Owner

Awards & Affiliations

  • ABA Membership Badge
  • Pet Sitters International

Part of the Authority Brands Family

Authority Brands is the leading provider of in-home services, building brands that support the success of franchisees as well as better the lives of the homeowners we serve and the people we employ.


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